As a media guru, product designer, entrepreneur and investor Susan Akbarpour has over 30 years of hands-on experience in building innovative products and businesses in technology and media. She is currently the CEO and Co-Founder of Mavatar, the company she founded in 2011 based on her research in graduate school, soon after receiving her MS in Management from Stanford University in 2010.
Mavatar’s “360 marketplace and shoppable content publishing” solutions provide retailers and media companies with a new way to measure IMPACT at the convergence of data intelligence, content and consumer-centric commerce. Susan’s recent mission is leading her world-class team to create a “ Decentralized Attribution Protocol that combines advanced blockchain technology and a fresh approach to Basket Shopping and Influence Marketing to address the lack of transparency and trust in the retail marketing value chain.
Throughout her journey as an entrepreneur, journalist, publisher, investor, board member, community advocate and political fundraiser, Susan has received multiple media, community and business awards, spoken at various conferences and is frequently featured in mainstream media. Susan is also a general partner at Candou Investments http://candouventures.com/, member of the board of directors at IMA International Executive Council and VOMax Corporation, member of Stanford Business School Alumni Association, Stanford Women On Boards, a prestige member of Watermark (a nonprofit organization that is a community of executive women), a contributor writer to Forbes and an official Member of Forbes Agency Council.