Prior to co-founding Blockchain Beach, John Marchesini was Vice President of Digital Media for CBS Television Distribution. One of his chief accomplishments was leading the relaunch of digital efforts at Entertainment Tonight, growing ETonline from No. 42 to No. 1 in the entertainment news category in the U.S. and No. 1 in the video category for more than 2 consecutive years. Prior to that role, he served as Director of CBS Brand Studio, an in-house digital video and branded content studio, that developed, produced and distributed original content for dozens of leading national brand advertisers and streaming services. This included many of the company’s owned and operated television brands across the entertainment, news, lifestyle, & health and wellness categories.
Previously, John served as a Director of Digital Media at The Hollywood Reporter and was instrumental in the Company’s digital transformation in 2010, which included a reimagined website experience, streaming video, and mobile apps. John is a graduate of Washington University in St. Louis.